WHO ARE WE?

Hello, my name is James Fortmann and I’ve made it my mission to design innovative, unique and highly effective fishing lures specifically for the South African environment. Our products are all lovingly handmade with only the highest quality components and materials. 

I do not consider our range of lures to be in competition with anyone else, as our products are totally unique and certainly in the top market category.

Why not try us? You will not be disappointed.